User Experience Design Fundamentals

Learn the fundamentals of User Experience Design & how to get started in UX as a career!

This talk aims to demystify the field of UX by giving a simple introduction to what UX is while looking at various case studies and examples. This is a field that affects all areas of business — prepare to dip your toes into an ocean of new concepts and ideas that will enlighten your perspective on the practice of UX.

As technology changes and more companies compete for customers’ time, providing an enjoyable experience both digital and physical is critical to attracting and keeping users. Now that we can start to measure the relationship between thoughtful UX and successful experiences, UX designers have become in high demand. At its heart, user experience is about designing an intuitive and delightful experience that effectively addresses the needs and goals of your users. 

Agenda:

• A high-level overview of UX and how it is related to other disciplines

• Understanding your users and how to approach user research 

• Learning the design process, tools and tactics

• Creating a prototype and conducting usability testing

• And More! 

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